Duration: 4 months | online. The education based on authors marketing books (Germany, USA, CIS) of the MBA program.
Practical components: various tasks in the form of business cases, tests, crosswords; templates, checklists, business projects under own activities.
Result: development of a marketing strategy and plan of a Company.
Module 1. Concept and organization of marketing activity in a Company
Module 2. The marketing environment of a Company
Module 3. Demand as an object of marketing
Module 4. Marketing communications
Module 5. Product strategy
Module 6. Price strategy
Module 7. Marketing channels
Module 8. Marketing research
Module 9. Marketing strategies
Module 10. Online marketing strategy
Request detailed information of the program to learn the detailed program of the course, find out the list of templates and check lists provided, final documents and discounts available.